or


[02/25/09 - 04:32 PM]
Repeats to Dot March Sweeps
By The Futon Critic Staff (TFC)

LOS ANGELES (thefutoncritic.com) -- With the digital television switch bumping winter sweeps from February to March, some of the broadcast networks are opting for a less aggressive approach to the all-important ratings period.

In short - there will be plenty of repeats next month.

"Sweeps" refers to the quarterly period - traditionally November, February, May and July - in which local stations gain demographic information from 1.6 million paper diaries processed by Nielsen.

Unlike the national sample (and its "fast national" reporting), this group - better known as the metered markets - generally doesn't receive adults 18-49 and other demographic information outside of households on a daily basis from Nielsen due to the cost involved.

Not surprisingly, networks and distributors beef up their offerings during these months to help inflate their numbers. But with the winter period already carrying an asterisk as it is (March 2009 vs. February 2008 being a debatable comparison and all), the prevailing attitude is we're going to try, but not as hard as we would if it were in February.

In any case, here's a breakdown of some notable "off" (i.e. repeat) nights during the upcoming sweeps period (March 5 - April 1).

Thursday, March 5 - "Grey's Anatomy," "Private Practice," "Smallville" and "Supernatural"

Monday, March 9 - "Gossip Girl" and "One Tree Hill"

Tuesday, March 10, 17 & 24 - "90210"

Tuesday, March 10 - "NCIS," "The Mentalist" and "Without a Trace"

Wednesday, March 11 - "Scrubs" and "Lost"

Thursday, March 12 - "My Name Is Earl"

Monday, March 16 - "Chuck," "Heroes" and "Medium"

Wednesday, April 1 - "The New Adventures of Old Christine," "Gary Unmarried," "Criminal Minds" and "CSI: NY"





  [february 2009]  
S
M
T
W
T
F
S


· 90210 (CW)
· CHUCK (NBC)
· CRIMINAL MINDS (CBS)
· CSI: NEW YORK (CBS)
· GARY UNMARRIED (CBS)
· GOSSIP GIRL (CW)
· GREY'S ANATOMY (ABC)
· HEROES (NBC)
· LOST (ABC)
· MEDIUM (CBS)
· MENTALIST, THE (CBS)
· MY NAME IS EARL (NBC)
· NCIS (CBS)
· NEW ADVENTURES OF OLD CHRISTINE, THE (CBS)
· ONE TREE HILL (CW)
· PRIVATE PRACTICE (ABC)
· SCRUBS (ABC)
· SMALLVILLE (CW)
· SUPERNATURAL (CW)
· WITHOUT A TRACE (CBS)









[04/20/14 - 09:17 AM]
Saturday's Broadcast Ratings: ABC, "Ten Commandments" Top Easter Weekend
The Alphabet leads the night in both total viewers and adults 18-49.

[04/20/14 - 08:50 AM]
"Dateline Saturday Night Mystery" Matches NBC's Highest Adult 18-49 Rating in Its Slot, Excluding Sports, in 19 Months
NBC spins the numbers for Saturday, April 19.

[04/19/14 - 09:02 AM]
Friday's Broadcast Ratings: ABC Tops Demos with "Shark Tank," "20/20"
The Alphabet's veteran newsmagazine posts big gains from last week among adults 18-49.

[04/19/14 - 08:34 AM]
"Hannibal" Is Up 29% Week to Week in Adults 18-49 with Its Top Result in Three Weeks
NBC spins the numbers for Friday, April 18.

[04/19/14 - 08:32 AM]
ABC Wins 3rd Straight Friday with the Top 2 TV Shows - "20/20" Surges to 2nd-Highest Ratings This Season
ABC spins the numbers for Friday, April 18.

[04/18/14 - 03:21 PM]
ESPN NFL Programming Highlights - "Draft Academy" Debuts April 22
Projected first-round picks Blake Bortles, Jadeveon Clowney and Marqise Lee will be part of the four-week series.

[04/18/14 - 12:09 PM]
First Lady Michelle Obama and Kellie Pickler Guest Star on "Nashville"
Said installment revolves around a charity concert at Fort Campbell.

[04/18/14 - 11:25 AM]
"Saturday Night Live" to Celebrate 40th Anniversary on Feb. 15, 2015
Past and present cast members, as well as special and musical guests from the show's incredible five-decade run, will appear on the telecast, with the specific lineup of guests to be determined in the coming months.

[04/18/14 - 10:56 AM]
New truTV Series "The Carbonaro Effect," Starring Comic Magician Michael Carbonaro, Set To Premiere Thursday, May 15th at 10pm ET/PT
The new 12-episode and hilarious series follows Carbonaro as he tricks, amazes and amuses the unsuspecting public.

[04/18/14 - 10:21 AM]
TLC Stitches Up Season Two, And Says I Do to More "Something Borrowed, Something New"
Season three, currently scheduled to premiere in November, promises to deliver more tears shed over old shredded threads.

[04/18/14 - 10:13 AM]
Video: "The Normal Heart" - Trailer (HBO Films)
The trailer will air this Sunday, April 20 just before "Game of Thrones" at 9:00/8:00c.

[04/18/14 - 10:02 AM]
Ariana Grande, Austin Mahone, Becky G, Zendaya, R5 and Fifth Harmony to Perform at the 2014 Radio Disney Music Awards
"Disney Channel Presents The Radio Disney Music Awards," a television special originating from the event, will be presented Sunday, April 27 on Disney Channel.

[04/18/14 - 09:32 AM]
Syfy's Hit Competition Series "Face Off" to Return for 7th Season in July
Season 7 will also introduce new judge, Lois Burwell, a renowned Academy-Award winning makeup artist known for her work on Lincoln, Braveheart, Saving Private Ryan, War Horse and War of the Worlds.

[04/18/14 - 09:30 AM]
Shakira to Sing "Empire" from New Self-Titled Album on Live Tuesday, April 22 Telecast of "The Voice"
In addition to the Grammy Award-winning Shakira, "The Voice" coaches Adam Levine and Blake Shelton will perform a song with their respective teams on the April 22 telecast.

[04/18/14 - 08:43 AM]
"Jimmy Kimmel Live" Scores Its Best-Ever Numbers at 11:35 p.m.
ABC spins the late-night numbers for Thursday, April 17.